Sweven partnered with RenewedVision from the start, leading content strategy, UX design, animation, and Webflow development. We defined key audiences and, using the refreshed brand guidelines, structured content to clearly convey each product’s value. From wireframes to final designs, we crafted modular templates for scalability and consistent navigation. Regular check-ins ensured alignment and kept the project on track. The final build in Webflow included custom code and Lottie animations, resulting in a cohesive, user-friendly digital experience.

As RenewedVision’s flagship, ProPresenter needed to stand out. The leading live presentation software for churches and events, it’s used by hundreds of thousands worldwide. We elevated ProPresenter’s profile across the site, starting with a bold hero section that communicates its impact through striking visuals. The dedicated product page positions it as the “definitive choice” in live production, with key features clearly categorized and concisely explained.

To simplify complex features, we developed custom Lottie animations that visually convey ProPresenter’s capabilities, like multi-screen management. These animations turn technical concepts into engaging visuals, helping users grasp key functions quickly. Calls-to-action are strategically placed—encouraging trial sign-ups without overwhelming the user. The overall tone is polished yet approachable, aligning ProPresenter’s online presence with its reputation as a powerful, user-friendly tool for both professionals and volunteers.

RenewedVision’s product suite extends beyond ProPresenter, so a key challenge was to showcase other products in a clear, compelling way without overwhelming the user. We tackled this by giving each core product its own spotlight and narrative on the site, while maintaining a cohesive overall structure. The navigation groups ProPresenter and these sibling products together, making it easy to discover the full suite. In dedicated sections and pages, we highlighted each product’s unique value proposition:

ProContent, ‍ProVideoPlayer (PVP), ProVideoServer (PVS), and ProScoreboard.

We structured each product with distinct visuals and messaging while maintaining a cohesive brand feel. This approach clarified each tool’s purpose while reinforcing their connection under the RenewedVision umbrella. Cross-linking between products highlighted how they work together, transforming a complex suite into a clear, intuitive experience.

A standout aspect of this project was the advanced UX and interaction design we implemented to make the site both powerful and easy to use. At the foundation, we built a custom Webflow CMS architecture to manage a variety of dynamic content. This included a flexible blog system (with categories like “Tips & Insights,” “Case Studies,” “Updates”) so the Renewed Vision team can publish content regularly to engage their community. We also used the CMS for structured content like feature lists, comparison guides (e.g. “ProPresenter vs PowerPoint”), and customer stories, enabling easy updates and consistency across pages.

Animations added depth without distraction—Lottie animations illustrated features, while subtle hovers and scroll-triggered effects brought visual interest. Visuals aligned with the brand, enhancing the experience without sacrificing performance. All interactions were optimized for speed and accessibility, crucial for RenewedVision’s diverse audience.

Migrating to Webflow boosted performance and SEO immediately. Clean, semantic code replaced plugin-heavy setups, reducing load times and improving search visibility. Thoughtful asset management and structured metadata further streamlined the user experience, resulting in lower bounce rates and longer session durations post-launch. The advanced UX features aren’t just visual—they’re key to delivering a smoother, more intuitive site journey.

From the start, our collaboration with Renewed Vision was grounded in a shared sense of purpose—creating tools and experiences that uplift communities. Both teams value creative excellence and approached every design decision with that standard in mind. This alignment meant feedback loops were swift and solutions felt both inspired and practical, whether we were refining Lottie animations for ProPresenter or honing site copy to speak directly to end users.

At launch, the new Webflow site delivered a markedly improved experience: faster load times, clearer navigation, and richer engagement through custom interactions and animations. Early feedback shows longer session durations and positive SEO gains, demonstrating that users find what they need more quickly and stay to explore further.

Looking ahead, the new site allows RenewedVision to add/update new content without constant developer support. We’ve trained their team on using their Webflow build, ensuring the site remains fresh and flexible—ready to evolve with RenewedVision as they continue to grow.