Until then, here's a few details & a few of our existing client case studies:
Jack.org / edHUB

Empowering classrooms across Canada.
Jack.org offers a comprehensive suite of youth mental health programs, yet educators struggled to locate and integrate these resources efficiently. Supported by the Public Health Agency of Canada, the Educator Hub (edHUB) was envisioned as a unified, intuitive platform that provides quick, curriculum-aligned access to activities, lessons, and unit plans. Our objective: create an engaging online environment that seamlessly connects teachers with the tools they need to support student wellbeing.
The challenge.
Although Jack.org maintained a robust library of mental health resources, content was scattered across PDFs and internal systems, making discovery slow and cumbersome. In a classroom where every minute counts, educators needed a way to filter by grade, subject, or learning objective instantly. We set out to streamline access and improve usability, so teachers could focus on instruction rather than searching for materials.
Designed for educators.
We began with a homepage that guides users directly to relevant materials. A flexible navigation system allows filtering by curriculum strand, grade level, and resource type—so a teacher can locate “Grade 9 mental health lessons” within seconds. Clean typography, clear layouts, and carefully written microcopy ensure the experience is both precise and approachable, minimizing cognitive load for busy educators.
Interactive elements bring the edHUB to life: animations draw subtle attention to new or featured resources, and dynamic filters update results in real time as users type. Under the hood, Webflow’s CMS treats each piece of content as a modular item—tagged, categorized, and instantly publishable. Adding, updating, or archiving resources is straightforward, enabling Jack.org’s team to maintain an ever-evolving library without developer involvement.
Creating the sub-brand.
To position the edHUB as a dedicated extension of Jack.org, we developed a sub-brand that aligns with the existing visual system while establishing its own character. Each resource type—unit plans, lessons, activities, and guides—receives a unique accent color drawn from Jack.org’s palette. This consistent color-coding strategy enhances navigation and helps educators identify content at a glance.
Building for scale with Webflow.
Bilingual support was integrated from the start, allowing every resource to be published in English and French simultaneously. A user-friendly editor interface gives Jack.org full control over content updates, category adjustments, and feature highlights. As curriculum guidelines change and new insights emerge, the edHUB scales effortlessly to meet evolving educational needs.
Ready for what's next.
Since launch, the edHUB has become an essential tool for teachers coast to coast, embedding mental health literacy into daily lesson planning. Next steps include interactive case-study spotlights, community-driven resource submissions, and analytics dashboards to track engagement and impact. In partnership with Jack.org and PHAC, we continue to empower educators and foster resilient, mentally healthy students across Canada.